Catalog / Skills

80/20 USP Guarantee

Create 80/20-style unique selling propositions, guarantees, and result-based offers. Use when positioning an offer, strengthening a value proposition, raising prices, creating a guarantee, or making a sales promise more specific and credible.

Marketingv0.1.0MITeighty-twentypositioningoffersguaranteessales

Install

npx skills add LVTD-LLC/skills --skill eighty-twenty-usp-guarantee

From `SKILL.md`

Use this skill to turn vague positioning into a specific promise for a specific buyer under specific conditions. It is based on 80/20 Sales and Marketing by Perry Marshall.